PageFly enables drag-and-drop page building for Shopify stores. This guide covers setup, templates, and optimization for high-converting pages.
PageFly Page Builder
Why PageFly?
Related: favicon converter.
Flexible page building:
| Feature | Benefit |
|---|---|
| Drag-and-drop | No coding required |
| 100+ templates | Quick start |
| All page types | Landing, product, collection |
| Responsive | Mobile-optimized |
| SEO-friendly | Clean code |
What you can build:
- Landing pages
- Product pages
- Collection pages
- Homepage sections
- Blog templates
- About/contact pages
PageFly Pricing
Related: Shopify Loox Integration: Photo Reviews Guide (2025).
| Plan | Pages | Price |
|---|---|---|
| Free | 3 | $0/mo |
| Pay as you go | 10 | $24/mo |
| Unlimited | Unlimited | $99/mo |
All plans include:
- Drag-and-drop editor
- All elements
- All templates
- Mobile responsive
- SEO settings
Getting Started
Related: Shopify Rebuy Integration: Personalization & Upsell Guide (2025), Shopify Fera Integration: Reviews & Social Proof Guide (2025), Judge.me integration.
Step 1: Install PageFly
- Go to Shopify App Store
- Search “PageFly”
- Click Add app
- Authorize access
- Start creating
Step 2: Choose Template
Browse templates by:
- Page type
- Industry
- Style
- Goal (conversion, showcase)
Step 3: Customize Design
Drag-and-drop editing:
- Add sections
- Add elements
- Customize styling
- Set responsive settings
- Preview and publish
Step 4: Publish Page
Publishing options:
- Save as draft
- Publish immediately
- Schedule publish
- Set URL
Page Types
Landing Pages
| Use Case | Template |
|---|---|
| Product launch | Hero + features |
| Sale/promo | Countdown + products |
| Lead gen | Form + benefits |
| Brand story | Image-rich |
Product Pages
Custom product layouts:
- Enhanced descriptions
- Image galleries
- Trust badges
- Related products
- FAQ sections
Collection Pages
Enhanced collections:
- Custom banners
- Featured products
- Category descriptions
- Filtering options
Homepage
Design sections:
- Hero banners
- Featured products
- Testimonials
- About section
- Email signup
Editor Features
Elements
| Element | Function |
|---|---|
| Text | Headlines, paragraphs |
| Image | Photos, graphics |
| Button | CTAs |
| Product | Shopify products |
| Slideshow | Image carousels |
| Video | YouTube, Vimeo |
| Form | Lead capture |
| Countdown | Urgency timers |
| Icons | Visual elements |
| Dividers | Section breaks |
Sections
Pre-built sections:
- Hero sections
- Feature grids
- Testimonials
- Product showcases
- Image galleries
- FAQ accordions
- Team grids
- Pricing tables
Styling Options
| Style | Options |
|---|---|
| Typography | Fonts, sizes, colors |
| Spacing | Margins, padding |
| Background | Colors, images, gradients |
| Borders | Width, color, radius |
| Shadows | Box shadows |
| Animation | Fade, slide, zoom |
Responsive Design
Device Preview
Preview on:
- Desktop (1200px+)
- Tablet (768-1199px)
- Mobile (320-767px)
Per-Device Settings
Customize for each device:
- Show/hide elements
- Different spacing
- Font sizes
- Image sizes
- Column layouts
Mobile-First Tips
| Tip | Implementation |
|---|---|
| Touch targets | 44px minimum |
| Font size | 16px+ body |
| Spacing | Increase for fingers |
| Images | Optimize for speed |
Product Integration
Add Shopify Products
Insert products:
- Add Product element
- Select product(s)
- Choose layout
- Customize display
Product Options
| Option | Customizable |
|---|---|
| Title | Font, size, color |
| Price | Format, compare-at |
| Image | Size, hover effects |
| Button | Text, style |
| Description | Excerpt length |
Dynamic Content
Pull from Shopify:
- Product titles
- Prices (auto-update)
- Images
- Inventory status
- Variants
Conversion Optimization
Trust Elements
Add to pages:
- Customer reviews
- Trust badges
- Security seals
- Guarantees
- Social proof
Urgency/Scarcity
| Element | Use |
|---|---|
| Countdown timer | Sale end time |
| Stock counter | Limited quantity |
| Recent purchases | Social proof |
| Limited offer | Badge/banner |
Call-to-Action
Optimize buttons:
- Contrasting color
- Action-oriented text
- Prominent placement
- Multiple CTAs
A/B Testing
Test variations:
- Different headlines
- Button colors
- Layout changes
- Image variations
SEO Optimization
Built-in SEO
PageFly provides:
- Custom page titles
- Meta descriptions
- URL slugs
- Alt text for images
- Heading hierarchy
Best Practices
| Element | Recommendation |
|---|---|
| Title | Include keyword |
| Meta | 150-160 characters |
| H1 | One per page |
| Images | Descriptive alt text |
| URL | Short, keyword-rich |
Speed Optimization
PageFly optimizations:
- Lazy loading
- Minified code
- Optimized images
- Clean HTML
Templates
By Industry
| Industry | Templates |
|---|---|
| Fashion | 20+ |
| Beauty | 15+ |
| Electronics | 10+ |
| Food | 10+ |
| Fitness | 10+ |
| Home | 15+ |
By Goal
| Goal | Template Type |
|---|---|
| Sales | Product focus |
| Leads | Form prominent |
| Brand | Story-driven |
| Launch | Countdown + CTA |
Custom Templates
Save your own:
- Build page
- Save as template
- Reuse across pages
- Share with team
Integrations
Marketing
| App | Integration |
|---|---|
| Klaviyo | Forms, popups |
| Mailchimp | Email signup |
| Judge.me | Reviews widget |
| Loox | Photo reviews |
Other Apps
| App | Integration |
|---|---|
| Yotpo | Reviews |
| Privy | Popups |
| Bold | Products |
| ReCharge | Subscriptions |
Best Practices
Page Design
| Do | Don’t |
|---|---|
| Clear hierarchy | Cluttered layout |
| White space | Cramped design |
| Strong CTA | Multiple competing CTAs |
| Fast loading | Heavy images |
Performance
| Tip | Impact |
|---|---|
| Compress images | Faster load |
| Limit animations | Better performance |
| Clean sections | Less code |
| Test speed | Monitor PageSpeed |
Conversion
| Element | Recommendation |
|---|---|
| Headline | Clear value prop |
| CTA | Above the fold |
| Trust | Near purchase |
| Social proof | Throughout |
Troubleshooting
Page Not Displaying
Causes:
- Not published
- Theme conflict
- Cache issue
Solutions:
- Verify publish status
- Clear theme cache
- Check URL settings
Slow Page Speed
Causes:
- Large images
- Too many elements
- External scripts
Solutions:
- Compress images
- Simplify design
- Remove unused elements
PageFly vs Alternatives
| Feature | PageFly | Shogun | GemPages |
|---|---|---|---|
| Free plan | 3 pages | No | Limited |
| Pricing | $24+ | $39+ | $29+ |
| Templates | 100+ | 70+ | 80+ |
| Ease of use | Easy | Easy | Easy |
| Best for | Value | Enterprise | Mid-market |
Next Steps
After setup:
- Choose template - Or start blank
- Build page - Drag-and-drop
- Optimize - Mobile, speed
- Add SEO - Title, meta
- Publish - Go live
Shopify + PageFly implementation checklist (2025)
This section adds practical “make it stable” steps you can use after you install the app/connector. It’s intentionally lightweight: the goal is fewer sync surprises, cleaner reporting, and easier troubleshooting.
1) Quick setup checklist
- Permissions first: grant only the scopes you need (orders/customers/products as required) and document who owns the admin credentials.
- Data mapping: confirm how email, phone, currency, and SKU are mapped between Shopify and PageFly.
- Historical import: decide how far back to import orders/customers (avoid importing years of data if you don’t need it).
- Deduplication rules: pick one unique identifier per object (usually email for customers, order ID for orders) to prevent doubles.
- Alerts: set a lightweight alert path (email/Slack) for failed syncs, auth expiry, and API rate limits.
2) Data you should verify after connecting
Most integration issues show up in the first hour if you test the right things. Use the table below as a QA checklist (create a test order if needed).
| Data object | What to check | Why it matters |
|---|---|---|
| Customers | Email/phone format, marketing consent fields, duplicates | Prevents double messaging and broken segmentation |
| Orders | Order total, tax, discount, shipping, currency | Keeps revenue reporting and automation triggers accurate |
| Line items | SKU, variant ID, quantity, refunds/returns behavior | Avoids inventory and attribution mismatches |
| Fulfillment | Status changes + timestamps, tracking numbers, carrier fields | Drives customer notifications and post-purchase flows |
| Catalog | Product titles, handles, images, collections/tags | Ensures personalization and reporting match your storefront |
3) Automation ideas for Design
- Start with one core workflow and validate end-to-end before adding more automation.
- Keep field naming consistent (email, phone, currency, SKU) to reduce mapping bugs.
- Monitor errors weekly and document a simple rollback plan for high-impact changes.
API sanity check (Shopify Admin API)
If your integration UI says “connected” but data isn’t flowing, a quick API call helps confirm whether the store is accessible and returning the objects you expect.
# List the 5 most recent orders (GraphQL)
curl -X POST "https://your-store.myshopify.com/admin/api/2025-01/graphql.json" \
-H "X-Shopify-Access-Token: $SHOPIFY_ADMIN_TOKEN" \
-H "Content-Type: application/json" \
-d "{\"query\":\"{ orders(first: 5, sortKey: CREATED_AT, reverse: true) { edges { node { id name createdAt totalPriceSet { shopMoney { amount currencyCode } } customer { email } } } } }\"}"Tip: keep tokens/keys in environment variables, and test in a staging store/site before rolling changes to production.
4) KPIs to monitor (so you catch problems early)
- Sync freshness: how long it takes for a new order/customer event to appear in PageFly.
- Error rate: failed syncs per day (and which object types fail most).
- Duplicates: number of merged/duplicate contacts or orders created by mapping mistakes.
- Revenue parity: weekly spot-check that Shopify totals match downstream reporting (especially after refunds).
- Attribution sanity: confirm that key events (purchase, refund, subscription) are tracked consistently.
5) A simple 30-day optimization plan
- Week 1: connect + map fields, then validate with 5–10 real orders/customers.
- Week 2: enable 1–2 automations and measure baseline KPIs (conversion, AOV, repeat rate).
- Week 3: tighten segmentation/rules (exclude recent buyers, add VIP thresholds, handle edge cases).
- Week 4: document the setup, create an “owner” checklist, and set a recurring monthly audit.
Related integration guides
Browse all: integration guides.
Common issues (and fast fixes)
Even “simple” integrations fail in predictable ways. Use this as a quick troubleshooting playbook for Shopify + PageFly.
- Duplicate customers/orders: usually caused by running two connectors at once. Pick one source of truth and dedupe by email (customers) and order ID (orders).
- Currency/timezone drift: confirm store timezone and reporting currency match what PageFly expects, especially if you sell internationally.
- Missing permissions: if data is partially syncing, re-check API scopes (orders vs customers vs products) and re-authorize the app.
- Webhooks not firing: look for blocked callbacks, disabled webhooks, or a stale token. If possible, test with a fresh order and watch for events.
- Rate limits & delays: large imports or high order volume can queue syncs. Stagger imports, reduce lookback windows, and monitor retry queues.
- Refund/return mismatch: clarify whether refunds create separate objects or adjust the original order record (finance teams should agree on the model).
Privacy & compliance notes (2025)
Integrations often touch personal data (email, phone, address). Keep this lightweight checklist in mind:
- Least privilege: only grant the data scopes you actively use; remove unused apps quarterly.
- Consent fields: treat marketing consent separately from transactional messaging (especially for SMS).
- Data retention: define how long you keep customer event data, and who can export it.
- Access review: restrict admin accounts and rotate keys/tokens if staff changes.
Suggested rollout plan
- Connect in staging (if possible): validate mapping on a small dataset.
- Import a short history window: start with 30–90 days unless you have a clear reason to import more.
- Run side-by-side QA: compare a handful of orders across systems (totals, taxes, shipping, refunds).
- Go live gradually: enable 1–2 automations first, then expand once you trust the data.
Change control (keep it maintainable)
- One owner: assign a single owner for the integration (who approves mapping and workflow changes).
- Log changes: track what you changed (fields, filters, timing) and why, so you can roll back quickly.
- Monthly audit: re-check scopes, API tokens, and error logs—especially after major store/theme/app changes.
For popups and lead capture, see Privy integration. For reviews, check Yotpo integration.